Privacy Policy

Effective Date: January 1, 2026

Last Updated: January 1, 2026

Midwest Construction & Remodeling LLC, a Minnesota limited liability company ("MWCR," "Company," "we," "us," or "our"), respects the privacy of individuals who visit our website, submit estimate requests, communicate with us, or otherwise interact with our business online. This Privacy Policy describes our policies and practices regarding the collection, use, disclosure, retention, and protection of personal information obtained through our website and related digital channels.

By accessing or using our website, submitting information through our website, or otherwise interacting with us online, you acknowledge that you have read and understood this Privacy Policy.

1. Scope of Policy

This Privacy Policy applies to personal information collected by MWCR through:

our website;
our online estimate request form;
digital advertising and lead generation channels;
appointment scheduling tools;
embedded website features and widgets; and
electronic communications relating to inquiries, consultations, estimates, and services.

This Privacy Policy does not apply to third-party websites, platforms, or services that we do not own or control, even if they are linked to or embedded on our website.

2. Categories of Personal Information Collected

We may collect the following categories of personal information, to the extent voluntarily provided by you or automatically collected through your use of our website:

A. Information You Provide Directly

full name;
telephone number;
email address;
property address and/or mailing address;
service or project type;
photographs or images uploaded or submitted by you;
budget information;
preferred appointment date or scheduling preferences;
financing interest;
insurance claim details and related project information; and
any other information you choose to provide in connection with an inquiry, estimate request, or communication with us.

B. Information Collected Automatically

IP address;
browser type and version;
device type;
operating system;
pages visited and website navigation activity;
referral source or referring URL;
date and time of website visits;
advertising interactions; and
data collected through cookies, pixels, analytics tools, tags, and similar technologies.

3. Sources of Personal Information

We collect personal information from the following sources:

directly from you when you submit an estimate request, contact us, schedule an appointment, or otherwise communicate with us;
automatically from your browser or device when you access or use our website;
from advertising, analytics, and tracking providers;
from scheduling, CRM, and integration platforms used in our business operations; and
from service providers, vendors, and partners supporting our website, communications, marketing, and lead management activities.

4. Purposes for Collection and Use

We may collect, use, process, store, and otherwise handle personal information for the following business and commercial purposes:

to receive, review, and respond to estimate requests and service inquiries;
to schedule consultations, appointments, and follow-up communications;
to communicate with prospective and existing customers by telephone, text message, and email;
to evaluate project needs and prepare estimates or proposals;
to coordinate financing-related inquiries where requested by you;
to operate, maintain, monitor, improve, and secure our website and digital assets;
to analyze website traffic, advertising performance, and lead-generation effectiveness;
to conduct remarketing, retargeting, and audience-building activities;
to maintain internal business records and customer relationship records;
to detect, prevent, investigate, or address fraud, misuse, technical issues, or security incidents;
to comply with legal, regulatory, insurance, contractual, and recordkeeping obligations; and
to protect our rights, property, safety, and legitimate business interests.

5. Advertising, Analytics, and Tracking Technologies

Our website uses analytics, advertising, and tracking technologies, including tools provided by Google Analytics, Google Ads, and the Meta/Facebook Pixel. These technologies may use cookies, pixels, tags, or similar mechanisms to collect information regarding your interaction with our website and, in some circumstances, your activity across other websites, applications, or platforms.

We use these technologies for purposes including:

website analytics and performance measurement;
ad attribution and campaign effectiveness;
audience creation;
remarketing and retargeting; and
delivery of advertising that may be more relevant to your interests.

6. Disclosure of Personal Information

We do not sell personal information for monetary consideration in the ordinary sense of that term. However, we may disclose personal information to third parties, including service providers and business partners, as reasonably necessary to operate our business, provide requested services, and market our services.

We may disclose personal information to the following categories of recipients:

customer relationship management and lead management platforms, including JobNimbus;
advertising and analytics providers, including Google and Meta/Facebook;
automation and integration providers, including Zapier;
scheduling and booking providers, including Calendly;
website hosting, maintenance, and support providers;
financing partners, where you indicate an interest in financing;
subcontractors and service partners, where reasonably necessary in connection with requested services or project review;
professional advisors, insurers, auditors, and legal counsel; and
governmental, regulatory, law enforcement, or other third parties where disclosure is required or permitted by law.

7. Third-Party Features and Embedded Content

Our website may contain or integrate third-party tools, content, or features, including:

Google Maps;
review widgets;
financing widgets; and
booking widgets.

These third-party tools and services may independently collect information from you or from your device. MWCR is not responsible for the privacy practices, content, terms, or policies of such third parties. Your use of those tools and services is governed by the applicable third party's own policies and terms.

8. Communications and Lead Response

If you submit an estimate request or otherwise contact MWCR, we may contact you by telephone, text message, and/or email for purposes of responding to your inquiry, scheduling an appointment, providing an estimate, discussing your project, or otherwise communicating regarding your requested services.

Where you separately provide consent to receive marketing or promotional communications, we may also use your contact information for those purposes, subject to your preferences and applicable law.

9. Retention of Personal Information

MWCR may retain personal information for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, including for lead management, project administration, internal recordkeeping, warranty support, legal compliance, dispute resolution, insurance purposes, and protection of business interests.

Because MWCR maintains long-term business and customer records, certain lead and customer information may be retained on an ongoing basis unless a deletion request is granted where required by applicable law.

10. Data Security

MWCR implements reasonable administrative, technical, and organizational safeguards designed to protect personal information against unauthorized access, acquisition, disclosure, alteration, misuse, or destruction. Notwithstanding the foregoing, no data transmission over the Internet or method of electronic storage can be guaranteed to be fully secure, and MWCR makes no representation or warranty of absolute security.

11. Children's Privacy

Our website and services are intended for adults, homeowners, and property owners seeking exterior remodeling services in Minnesota. Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children through our website.

12. Minnesota Privacy Rights

Subject to applicable law, Minnesota residents may have certain privacy rights with respect to their personal data, including the right to:

confirm whether we are processing personal data concerning them;
access certain personal data;
correct inaccuracies in personal data;
delete personal data;
obtain certain personal data in a portable and readily usable format, where applicable; and
opt out of targeted advertising, sale of personal data, or certain profiling activities.

To exercise any privacy right or submit a privacy-related request, please contact:

Midwest Construction & Remodeling LLC
15098 23rd Ave N
Plymouth, MN 55447
Email: contact@mwcrhomes.com
Phone: 763-200-1946

If MWCR denies a request that is subject to an appeal right under applicable law, you may submit an appeal by emailing contact@mwcrhomes.com with the subject line Privacy Request Appeal.

13. Your Privacy Choices

You may contact us at contact@mwcrhomes.com to request access, correction, deletion, or to exercise any applicable opt-out rights.

You may also manage certain tracking technologies through your browser settings, device settings, and available advertising platform controls. Disabling certain cookies or tracking tools may affect the availability or functionality of portions of the website.

14. Cookies and Browser Controls

Our website uses cookies and similar technologies for analytics, advertising, and website functionality. You may be able to manage certain cookie preferences through your browser settings, device settings, or third-party advertising preferences. Disabling certain cookies may affect the availability or functionality of portions of the website.

15. Changes to This Privacy Policy

MWCR reserves the right to amend, modify, or update this Privacy Policy at any time, in its sole discretion. Any revisions shall become effective upon posting of the updated Privacy Policy to our website, unless otherwise required by law. The "Last Updated" date above will reflect the effective date of the most recent revision.

16. Contact Information

Questions regarding this Privacy Policy or MWCR's privacy practices may be directed to: